devcom

content/AWARE Model.md

@@ -6,12 +6,10 @@ tags:
   - communication
   - social
 ---
-**A** - Assemble the message, prepare a list of points
-**W** - Watch your listener, see if they're understanding, if they're distracted, watch for cues 
-**A** - Adapt your message according to the audience and situation
-**R** - Relate to the interest of your listeners, order od content
-**E** - Evaluate your delivery, ask questions, make observations before and after
-
-
-Can be used in any setting that requires addressing a large crowd
+**A** - *Assemble* the message, prepare a list of points
+**W** - *Watch* your listener, see if they're understanding, if they're distracted, watch for cues 
+**A** - *Adapt* your message according to the audience and situation
+**R** - *Relate* to the interest of your listeners, order od content
+**E** - *Evaluate* your delivery, ask questions, make observations before and after
 
+Can be used in any setting that requires addressing a large crowd

content/Developed vs Developing.md

@@ -0,0 +1,20 @@
+---
+title: Developed vs Developing
+date: 2024-04-29
+tags:
+  - devcom
+  - society
+---
+| Developed                 | Developing                 |
+| ------------------------- | -------------------------- |
+| low birth rate            | high birth rate            |
+| low death rate            | high death rate            |
+| low infant mortality rate | high infant mortality rate |
+| low maternal death rate   | high maternal death rate   |
+| High GDP                  | Low GDP                    |
+| High HDI                  | Low HDI                    |
+| Low Poverty               | High Poverty               |
+| Higher QoL                | Lower QoL                  |
+| High standard of living   |                            |
+| industrialized            |                            |
+| Longer life expectancy    |                            |

content/Development issues and goals.md

@@ -0,0 +1,15 @@
+---
+title: Development issues and goals
+date: 2024-04-29
+tags:
+  - devcom
+---
+interconnected, intertwined goals
+
+### National Perspective
+Economic development
+Social Development
+Environmental Sustainability
+Political Stability
+Infrastructure
+

content/Emergence of Culture as a factor for devcom.md

@@ -17,8 +17,16 @@ Cultural factors affect development communication
 language, risk perception, trust in source, norms, gender participation 
 
 **Cultural context is important and cannot be ignored**
-change that comes from **within** a cultural context faces *less resistance*
 
+> [!Important]
+> change that comes from **within** a cultural context faces *less resistance*
+
+1. Acknowledging and understanding cultural diversity is essential for designing effective and culturally appropriate development programs
+2. Indigenous peoples, ethnic minorities, and marginalized communities often have distinct cultural identities and worldviews
+3. Cultural heritage, including tangible and intangible cultural assets such as traditional knowledge, languages, arts, and crafts, plays a vital role in promoting identity, social cohesion, and sustainable development
+4. Cultural practices and beliefs influence various aspects of development, including health, education, gender relations, environmental management, and governance
+5. Cultural capital, defined as the resources embedded in culture that individuals and communities can draw upon for social and economic advancement, is increasingly recognized as a driver of development.
+6. Cultural Sustainability
 ## Cultural Obstacles to Development - Indian Context
 1) Caste System
 2) Cultural labeling of work as 'high' or 'low'

content/Horizontal Communication.md

@@ -0,0 +1,14 @@
+---
+title: Horizontal Communication
+date: 2024-04-29
+tags:
+  - devcom
+  - social
+  - communication
+---
+emphasizes peer-to-peer interaction, collaboration, and grassroots participation. This approach recognizes the importance of local knowledge
+
+same level
+
+[[Communication|<-Communication]]
+[[Vertical Communication]]

content/Intro to Development Communication.md

@@ -6,10 +6,8 @@ tags:
 ---
 [[Development|What is Development?]]
 [[Communication|What is Communication?]]
-### Why DevCom?
-People's participation is **ESSENTIAL** for development
-Development cannot ignore the **agency** of the people
 
+using communication strategies and processes to facilitate social and economic development, empowering communities, and addressing development challenges
 ### Definition
 coined by **Nora Quebral** in 1975
 
@@ -19,6 +17,11 @@ coined by **Nora Quebral** in 1975
 
 ---
 2024-02-09
+
+### Why DevCom?
+People's participation is **ESSENTIAL** for development
+Development cannot ignore the **agency** of the people
+
 ### Development Communication is: 
 - Niche 
 - Hyper-Localized

content/Issues and Problems in Development.md

@@ -0,0 +1,19 @@
+---
+title: Issues and Problems in Development
+date: 2024-04-29
+tags:
+  - devcom
+---
+Poverty
+Inequality
+Unemployment
+Underemployment
+Healthcare
+Education
+Environmental Degradation
+Corruption
+Economic instability
+Political instability and conflict
+[[Digital Divide]]
+Cultural preservation
+Refugee Crisis

content/Jhabua Project Report.md

@@ -1,7 +1,8 @@
 ---
-title: "Jhabua Project Report"
+title: Jhabua Project Report
 date: 2024-04-29
-tags: []
+tags:
+  - devcom
 ---
 ## Introduction
 The Jhabua Development Communication Project (JDP or JDCP) was a development project

content/Kheda Communication Project.md

@@ -0,0 +1,12 @@
+---
+title: "Kheda Communication Project"
+date: 2024-04-29
+tags: []
+---
+KCP was a pioneering field laboratory (1975-1990) in Kheda district, Gujarat, aiming to develop local communication and education through television.
+
+Community Engagement: It featured local production of development and educational programs, involving villagers as actors and writers, addressing issues like caste discrimination and family planning.
+
+Technological Integration: The project utilized a low-power transmitter and community television sets in villages, broadcasting both local and national programs, and was recognized for its rural communication efficiency with the UNESCO Prize in 1984.
+
+Government Support & Challenges: Despite its success and political autonomy, the KCP model was not replicated elsewhere in India, and the government eventually shifted focus to urban audiences for financial reasons

content/MDGs to SDGs.md

@@ -8,6 +8,8 @@ tags:
 
 [[Sustainable Development Goals|SDGs]] retain poverty eradication but have more 
 
-SDGs are uniformly applicable unlike [[The New Millennium Development Goals|MDGs]] which differentiated between developed and developing
+SDGs are uniformly applicable unlike [[Millennium Development Goals|MDGs]] which differentiated between developed and developing
 
 SDG was **more participatory**
+
+SDG wider net 

content/Marxist Stage Theory.md

@@ -6,7 +6,6 @@ tags:
   - society
   - philosophy
 ---
-
 a framework for understanding the progression of human societies
 
 1. **Primitive Communism**: This is the earliest stage of society, characterized by communal ownership of resources. In this stage, men performed the same economic function – hunter gathering. They worked together in order to survive. There was no private property and there were no classes.

content/Media and Development Communication.md

@@ -8,6 +8,18 @@ tags:
 Folk media
 
 ### Folk Media
+Folk Culture - Culture of ordinary people. Grassroots level. Self created and autonomous. reflects the lives and experiences of people. Eg folk songs and stories
+
+seen as more reliable and trustworthy
+local language
+easier to connect 
+
+Culture of ordinary people. Grassroots level. Self created and autonomous. reflects the lives and experiences of people. Eg folk songs and stories
+
+example: Culture of ordinary people. Grassroots level. Self created and autonomous. reflects the lives and experiences of people. Eg folk songs and stories
+
+**Historical and Cultural Continuity**: The folk media have had a continuity of historical and cultural development. They have helped people speaking a variety of tongues, living at different levels of appropriate technologies, professing different secular and non-secular beliefs to become civilized, tolerant, and mutually co-operative peace-loving communities
+
 #### Rigid
 #### Semi-rigid
 #### Non-rigid

content/Modernization Theory.md

@@ -7,8 +7,6 @@ tags:
 aka:
   - Dominant Paradigm
 ---
-**[[Paradigm]]** vs **Theory**
-
 After World War II, modernization has been among the most powerful paradigms invoked to develop societies
 
 >Based on **neoclassical** and **neoliberal** political theories and grounded in the grand project of **Enlightenment**, namely reasoning, rationality, objectivity, and other philosophical principles of **Western science** [^1]

content/Old Paradigm vs PDC.md

@@ -4,11 +4,14 @@ date: 2024-02-21
 tags:
   - devcom
 ---
-| Old Dominant Paradigm              | Participatory Development                                   |
-| ---------------------------------- | ----------------------------------------------------------- |
-| 1. One-size-fits-all               | 1. Bespoke, localized                                       |
-| 2. "We know better"                | 2. Voluntary participation, voices heard, natives consulted |
-| 3. Impose                          | 3.                                                          |
-| 4. One Way Communication; top down | 4. Two Way Communication                                    |
-| 5. Centralized                     | 5. Decentralized; power is shared                           |
+
+| Old Dominant Paradigm                  | Participatory Development                                   |
+| -------------------------------------- | ----------------------------------------------------------- |
+| 1. One-size-fits-all                   | 1. Bespoke, localized                                       |
+| 2. "We know better"                    | 2. Voluntary participation, voices heard, natives consulted |
+| 3. Impose                              | 3. Participate                                              |
+| 4. One Way Communication               | 4. Two Way Communication                                    |
+| 5. Centralized                         | 5. Decentralized; power is shared                           |
+| 6. [[Top Down Communication]]          | 6. [[Horizontal Communication]]                             |
+| 7. Mostly Economic and Socio-Political | 7. Encompasses a large variety of areas                     |
 

content/Origin of DevCom.md

@@ -0,0 +1,6 @@
+---
+title: Origin of DevCom
+date: 2024-04-29
+tags:
+  - devcom
+---

content/Role of Mass Media in DevCom.md

@@ -0,0 +1,12 @@
+---
+title: Role of Mass Media in DevCom
+date: 2024-04-29
+tags:
+  - devcom
+---
+1. Dissemination of Information
+2. Education and Awareness
+3. promoting behavior change and social norms that contribute to positive development outcomes
+4. Mobilization and Advocacy
+5. Accountability and Transparency
+6. Community Engagement and Empowerment

content/SDGs in India.md

@@ -4,9 +4,7 @@ date: 2024-02-12
 tags:
   - devcom
 ---
-## What are [[Sustainable Development Goals]]?
-![[Sustainable Development Goals]]
-
+[[Sustainable Development Goals]]
 ## SDGs in India
 In 2015, Prime Minister Narendra Modi noted, “Sustainable development of one-sixth of humanity will be of great consequence to the world and our beautiful planet. It will be a world of fewer challenges and greater hope; and, more confident of its success”.
 
@@ -17,20 +15,13 @@ The efficacy of these schemes has to be evaluated. NITI Aayog maintains statisti
 According to the document, "Government of India’s leadership in shaping
 the SDGs has been globally recognised". It also states that "The Government of India’s (GoI) strong commitment to the SDGs is also driven by the fact that the globally agreed goals substantially reflect the national agenda of development."
 
-The document focuses on the Indian model of SDG localisation, derived
-from the experience of a large country with 36 sub-national governments as it can offer valuable insight to other countries.
-
-![[images/Pasted image 20240212041919.png]]
+The document focuses on the Indian model of SDG localisation, derived from the experience of a large country with **36 sub-national governments** as it can offer valuable insight to other countries.
 
 The document details the process of SDG localisation in India and says that it constitutes of four inter-related pillars operating sequentially and simultaneously at the national level and state level. They are: 
 Pillar 1: Creating institutional ownership
-Pillar 2: Establishing a robust review
-and monitoring system
-Pillar 3: Developing capacities for
-integrating SDGs in planning
-and monitoring.
-Pillar 4: Promoting a “whole-of-society”
-approach
+Pillar 2: Establishing a robust review and monitoring system
+Pillar 3: Developing capacities for integrating SDGs in planning and monitoring.
+Pillar 4: Promoting a “whole-of-society” approach
 
 The document talks about in detail the SDG Dashboard which allows everyone to look up statistics and see the rise in development. It says that the dashboard is an **advocacy tool** and it promotes **broader engagement**. 
 

content/SITE.md

@@ -4,5 +4,12 @@ date: 2024-04-29
 tags:
   - journalism
   - devcom
+aliases:
+  - Satellite Instructional Television Experiment
 ---
-Satellite Instructional Television Experiment
+Satellite Instructional Television Experiment
+
+experimental satellite communications project launched in India in 1975
+**jointly by NASA and the Indian Space Research Organization (ISRO)**
+
+made available informational television programmes to rural India

content/Sem VI Syllabus.md

@@ -37,31 +37,31 @@ Syllabus
 #### 1. INTRODUCTION TO DEVELOPMENT
 1. Meaning and definitions of [[development]] ✔
 2. Development Theories and paradigms of development –Dominant/[[Modernization Theory]], ✔Alternative and New paradigms of development, [[Dependency model]], [[Marxist Stage Theory|Marxist concept of stages of society]], Social Responsibility Theory
-3. Problems and issues in development 
-4. Difference between developed and developing nations and societies.
+3. [[Issues and Problems in Development]]
+4.  [[Developed vs Developing]]
 
 #### 2. DEVELOPMENT COMMUNICATION
 1. The concept of development communication - [[Intro to Development Communication]]
-2. Origin of the subject – II world war and post-colonial condition
+2. [[Origin of DevCom]] - II world war and post-colonial condition
 3. Goals of development communication 
 4. Role of Communication in Development
 
 #### 3. APPROACH AND STRATEGIES IN DEVELOPMENT COMMUNICATION
-1. Communication Approaches –Vertical – Top-down Model – Horizontal
+1. Communication Approaches –Vertical – [[Top Down Communication]] – [[Horizontal Communication]]
 ~~2. Fair Trade, Export Led Growth, Import Substitution~~
-3. New Millennium Development Goals
-4. Mass media as a tool for development
-5. Emergence of culture as a factor in development
+3. [[Millennium Development Goals]]
+4. Mass media as a tool for development - [[Role of Mass Media in DevCom]]
+5. [[Emergence of culture as a factor for devcom]]
 #### 4. DEVELOPMENT PROGRAMMES
-1. Development issues and goals- national and international perspectives 
+1. [[Development issues and goals]]- national and international perspectives 
 2. National Development Programmes – goals, strategies, structure, and achievements 
-3. Case Studies- Kheda and Jhabua Projects 
+3. Case Studies- [[Kheda Communication Project]] and [[Jhabua Project Report]]  
 4. Agencies: Role of Governmental, Semi-governmental and non-governmental organizations (NGOs)
 5. Techniques of writing development messages for rural and urban audiences
 #### 5. MEDIA AND DEVELOPMENT COMMUNICATION
 1. Traditional Media: types, characteristics, role in development
 communication
-2. Development reporting- roles and responsibilities of a development
+2. [[Development reporting]]- roles and responsibilities of a development
 reporter
 3. Role of Community in Development Communication- news, features and
 commentaries. 

content/Sustainable Development Goals.md

@@ -4,7 +4,10 @@ date: 2024-02-11
 tags:
   - devcom
 ---
-Sustainable Development Goals are seventeen interrelated goals created by the United Nations in 2015 to promote *"peace and prosperity for people and the planet, now and into the future."*. It consists of social, economic, and environmental aspects. The UN's plan is to have all the goals realized before 2030. 
+created: 2015 
+Sustainable Development Goals are **seventeen interrelated** goals created by the United Nations in 2015 to promote *"peace and prosperity for people and the planet, now and into the future."*. It consists of social, economic, and environmental aspects. The UN's plan is to have all the goals **realized before 2030**. 
+
+SDGs comprise **17 goals** and **169 targets**
 
 The 17 SDGs are:
 1. No Poverty
@@ -25,3 +28,8 @@ The 17 SDGs are:
 16. Peace, Justice, and Strong Institutions
 17. Partnerships for the Goals
 
+ reduced inequality, gender equality, 
+ no poverty, zero hunger, clean water and sanitation
+ sustainable cities, responsible consumption and prod 
+ life below water, above land, climate, Affordable and Clean Energy
+

content/Top Down Communication.md

@@ -0,0 +1,19 @@
+---
+title: Top Down Communication
+date: 2024-04-29
+tags:
+  - development
+  - communication
+  - social
+aliases:
+  - Vertical Communication
+---
+information flows from higher levels of authority or power to lower levels in a hierarchical manner
+
+centralized decision-making
+
+ one-way transmission of information, with little opportunity for feedback or dialogue
+
+
+[[Communication|<-Communication]]
+[[Horizontal Communication]]