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Current page: vietspeak.meteor.com Old: vietspeak.website

Target audience:

• Foreigners coming to work and live in Vietnam from 3 months and up
• 20-40 age range
• Interested in learning not just the language but also Vietnamese culture

x Not tourists coming for short time

Purpose To be one of the first Vietnamese learning app for people on the go. I realize there is a lack of learning app out there in online or mobile format that is designed with the modern UI, visuals, and technical framework (for example. no iOS app currently exists).

The purpose of Vietspeak can be 2-fold: a) The language part: Teach useful language knowledge for learners to be able to interact with Vietnamese speakers with comfort. b) The culture part: Give an intimate experience of living in Vietnam as a Vietnamese person. Because of this, the lesson should includes themes, visuals, and topics related to Vietnamese culture.

Timeline But to start with, the project can be broken into the following milestones (keep in mind I must allow flexibility to deviate from plan due to limitation in skills, time, and resources):

M1: Functional protoype. This prototype should include a minimal experience of learning via Vietspeak. This includes a web app, mobile app, several lessons, and a user profile to keep track of learning progress. Visual and content can be messy in M1, but it’s okay. The functional prototype should serve the purpose of pitching to attract illustrator and content writer for the app.

M2: Content update. Extend the lessons to full scale. Use more intelligent logic to monitor learner’s progress. At this point, having a professional insight into the content would be useful. Release for alpha testing, and content tweaking content and format as needed.

M3: Visual polishing. Breath in some life for Vietspeak.

M4: Beta testing, prepare to launch. Technical, content, and visual should be tested before release.

Format

• An app that has an account that shares across devices.
• The app is a collection of 25 lessons with reading, writing, listening, but no speaking.
• Each lesson contains 1 - 3 short paragraphs, followed by a 1 - 3 minutes challenge. Completing a lesson gives VND to unlock new lessons and special contents. Completing lessons with perfect score or maintaining day streak to unlock achievements. VND can also be spent to take 20-minute long progress quiz
• Monitor learner’s progress and remind them to retake challenges after several days when their memory faded.
• Allow a comment/feedback section for community to join in to help improve the content
• Open community to allow for new content to be added/improved (with permission from admins).
• Recommend alternative resources.

Visual

• Hand drawn images from around Vietnam
• There should be a turtle friend to guide learner (maybe)

Challenge types

1 translate phrase V-E (1 phrase) (x3 rapid phrase) 2 Listen and type in E (1 phrase, fast and slow) 3 multiple choice translation (1 phrase, 4 choices, some with images) 4 matching V-E (4 phrases) (timed matching) 5 Answering a question (1 phrase, 4 choices) 6 Arrange in correct order phrase (timed arranging) 7 Select the correct spellings (12 phrases flowing through) 8 Fill in the blank (1 phrase) (3 phrases) 9 replace the wrong word with the right word (1 phrase) 10 Translate E-V (1 phrase, after learning telex)

Lessons

Basic phrases I am, you are, she is Greetings Shopping Numbers Animals Question Food Family Places Things around the house Things around the office On the street Things in the countryside Restaurant & Hotel Nature Date & Time Seasons Adjectives Verbs Nouns Proverb Jokes Flirting Pronouns Holiday Diacritic (Dấu)

ART ASSETS

Purpose These would be art assets that can be used for both a desktop and a mobile app (mobile will probably the bigger market)

Theme As much authentic to Vietnamese culture if possible. For example, the icons could reference Vietnamese culture like eating street food, or riding motorbikes.

Style Feel free to choose a new style. But for reference, see Duolingo App and Luminosity App visual style —> 2D, colorful, uplifting, clear (since its an educational app

Deliverables (begin Jun 15)

• Background for desktop (image of Quốc Tử Giám or a typical Vietnamese landscape)
• Background for mobile
• “Check answer” icon (symbol only, no word)
• “Continue” icon (symbol only, no word)
• “Play” icon for audio
• “Viet Speak” logo
• “Viet Speak” green turtle mascot (smiling)
• Color Vietnamese flag icon (for various purposes)
• Choose font for the website
• Icon for grammar section (maybe a calligraphy brush and a scroll)
• Icon for game center section (maybe a picture of a traditional vietnamese children game)
• Icon for forum section
• Icon for further reading section (this is a section to read about history, culture, and other extra contents of Vietnam)
• Icons for each lessons (see the list above)