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AdPlayer Concept
Note: This guide is currently under development.
To offer a standard script based open ad environment in which publishers or networks can offer additional consumer ad options and vendor control, supporting the entire chain of delivery. This set of tools has been tested to work in multiple delivery environments, and offers full CSS based control of presentation of the overlay solution.
The AdPlayer is a Javascript based solution that uses a unique advert placement id which is used to register and retrieve all the privacy information for the advert being rendered. The unique id needs to be passed from one member to the next in the advert delivery chain.
This product was designed to be as flexible as possible and offer a simple way for privacy information to travel with the creative. Reporting on these events as well as cookie based opt out systems will need to be supported by the vendors in the chain.
Adding information or allowing users to opt out of any part of the ad delivery chain.