add plan/accounts guidance to style guide

contributing/content-style-guide.md

@@ -519,6 +519,7 @@ enter (in the command line) | type (in the command line)
 email | e-mail
 on dbt | on a remote server
 person, human | client, customer
+plan(s), account | organization, customer
 press (a key) | hit, tap
 recommended limit | soft limit
 sign in | log in, login
@@ -529,6 +530,8 @@ dbt Cloud CLI | CLI, dbt CLI
 dbt Core | CLI, dbt CLI
 </div></b>
 
+Make sure you keep the reader close to the content and documentation (second person). For example, to explain that a feature is available to a particular dbt Cloud plan &mdash; use “XYZ is available on Enterprise plans” or “People on Enterprise plans can XYZ..” to keep users closer to the documentation. This will signal to users to check their plan or account status on their own. 
+
 ## Links
 
 Links embedded in the documentation are about trust. Users trust that we will lead them to sites or pages related to their reading content. In order to maintain that trust, it's important that links are transparent, up-to-date, and lead to legitimate resources.