add backticks

website/docs/docs/build/incremental-microbatch.md

@@ -192,7 +192,7 @@ During standard incremental runs, dbt will process batches according to the curr
 
 Whether to fix erroneous source data or retroactively apply a change in business logic, you may need to reprocess a large amount of historical data.
 
-Backfilling a microbatch model is as simple as selecting it to run or build, and specifying a "start" and "end" for `event_time`. Note that `--event-time-start` and --event-time-end are mutually necessary, meaning that if you specify one, you must specify the other. 
+Backfilling a microbatch model is as simple as selecting it to run or build, and specifying a "start" and "end" for `event_time`. Note that `--event-time-start` and `--event-time-end` are mutually necessary, meaning that if you specify one, you must specify the other. 
 
 As always, dbt will process the batches between the start and end as independent queries.