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Research, compiled (useful for copy, feature ideas, priorities) #29
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How long HAS it been since IL had a budget? New York Times - One State’s Struggle to Make Ends Meet: Why Illinois Is Without a Budget:
Huffington Post - The Unfortunate Effects of Illinois' Budget Crisis:
KMOV - No sign of an Illinois budget as state lawmakers take weekend off:
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On contacting you rep: The Borgen Project makes a pretty good case for calling your representatives. http://borgenproject.org/call-congress/ The video reminder they have on their site could fit well with the tone we're developing: https://vimeo.com/50244998 This public interest lobby also says it can be effective to contact reps, but make it personal, individualized. "Before email, most offices heard from about 2 percent of their constituents. Now the figure is closer to 4 percent to 5 percent. The challenge for each office is how to deal with the increased volume of communication in an efficient and meaningful manner." |
#12 Suggestions for ending the budget impasse |
Pew stats on social media and political engagement: Per Pew research (2012), people most likely to share and consume political content on social media are young, liberal, black, and already politically engaged: http://www.pewinternet.org/2012/09/04/politics-on-social-networking-sites/ " They're more likely to see it on Twitter, but they're more likely to post it and comment on Facebook: http://www.journalism.org/2015/07/14/the-evolving-role-of-news-on-twitter-and-facebook/ For those following news via social media, it's at least as likely as not they're doing so on a mobile device: http://www.journalism.org/2013/11/14/news-use-across-social-media-platforms/ People are less likely to share their views if they feel their followers will disagree, so we might should be careful framing suggested posts as opinions, and consider providing in-person opportunities to act. http://www.pewinternet.org/2014/08/26/social-media-and-the-spiral-of-silence/ People in all demographics are increasingly on social media, but low income and rural people lag behind in usage rates. If we prioritize that audience, we could think of alternatives to social media CTAs. http://www.pewinternet.org/2015/10/08/social-networking-usage-2005-2015/ |
Feedback on the prototype:
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