diff --git a/packages/block-editor/src/components/media-placeholder/index.js b/packages/block-editor/src/components/media-placeholder/index.js
index 0cbc6c8c26203f..b19411893b86ca 100644
--- a/packages/block-editor/src/components/media-placeholder/index.js
+++ b/packages/block-editor/src/components/media-placeholder/index.js
@@ -15,7 +15,7 @@ import {
 	__experimentalInputControlSuffixWrapper as InputControlSuffixWrapper,
 	withFilters,
 } from '@wordpress/components';
-import { __ } from '@wordpress/i18n';
+import { __, _x } from '@wordpress/i18n';
 import { useState, useEffect } from '@wordpress/element';
 import { useSelect } from '@wordpress/data';
 import { keyboardReturn } from '@wordpress/icons';
@@ -482,7 +482,7 @@ export function MediaPlaceholder( {
 										) }
 										onClick={ openFileDialog }
 									>
-										{ __( 'Upload' ) }
+										{ _x( 'Upload', 'verb' ) }
 									</Button>
 									{ uploadMediaLibraryButton }
 									{ renderUrlSelectionUI() }
@@ -512,7 +512,7 @@ export function MediaPlaceholder( {
 									'block-editor-media-placeholder__upload-button'
 								) }
 							>
-								{ __( 'Upload' ) }
+								{ _x( 'Upload', 'verb' ) }
 							</Button>
 						) }
 						onChange={ onUpload }
diff --git a/packages/block-editor/src/components/media-replace-flow/index.js b/packages/block-editor/src/components/media-replace-flow/index.js
index 0da15033a86bf0..dd6000a5f68451 100644
--- a/packages/block-editor/src/components/media-replace-flow/index.js
+++ b/packages/block-editor/src/components/media-replace-flow/index.js
@@ -7,7 +7,7 @@ import clsx from 'clsx';
  * WordPress dependencies
  */
 import { useRef } from '@wordpress/element';
-import { __ } from '@wordpress/i18n';
+import { __, _x } from '@wordpress/i18n';
 import { speak } from '@wordpress/a11y';
 import {
 	FormFileUpload,
@@ -188,7 +188,7 @@ const MediaReplaceFlow = ( {
 												openFileDialog();
 											} }
 										>
-											{ __( 'Upload' ) }
+											{ _x( 'Upload', 'verb' ) }
 										</MenuItem>
 									);
 								} }
diff --git a/packages/block-library/src/video/tracks-editor.js b/packages/block-library/src/video/tracks-editor.js
index 33036a14f1fec7..a0152885f55671 100644
--- a/packages/block-library/src/video/tracks-editor.js
+++ b/packages/block-library/src/video/tracks-editor.js
@@ -323,7 +323,7 @@ export default function TracksEditor( { tracks = [], onChange } ) {
 														openFileDialog();
 													} }
 												>
-													{ __( 'Upload' ) }
+													{ _x( 'Upload', 'verb' ) }
 												</MenuItem>
 											);
 										} }
diff --git a/packages/edit-site/src/components/global-styles/font-library-modal/index.js b/packages/edit-site/src/components/global-styles/font-library-modal/index.js
index 27093e0ef1cbba..5661a002f71ecb 100644
--- a/packages/edit-site/src/components/global-styles/font-library-modal/index.js
+++ b/packages/edit-site/src/components/global-styles/font-library-modal/index.js
@@ -28,7 +28,7 @@ const DEFAULT_TAB = {
 
 const UPLOAD_TAB = {
 	id: 'upload-fonts',
-	title: __( 'Upload' ),
+	title: _x( 'Upload', 'noun' ),
 };
 
 const tabsFromCollections = ( collections ) =>
diff --git a/packages/editor/src/components/post-publish-panel/maybe-upload-media.js b/packages/editor/src/components/post-publish-panel/maybe-upload-media.js
index 32ea69c425e0b5..a92a4794154344 100644
--- a/packages/editor/src/components/post-publish-panel/maybe-upload-media.js
+++ b/packages/editor/src/components/post-publish-panel/maybe-upload-media.js
@@ -9,7 +9,7 @@ import {
 	__unstableAnimatePresence as AnimatePresence,
 } from '@wordpress/components';
 import { useSelect, useDispatch } from '@wordpress/data';
-import { __ } from '@wordpress/i18n';
+import { __, _x } from '@wordpress/i18n';
 import { store as blockEditorStore } from '@wordpress/block-editor';
 import { useState } from '@wordpress/element';
 import { isBlobURL } from '@wordpress/blob';
@@ -260,7 +260,7 @@ export default function MaybeUploadMediaPanel() {
 						variant="primary"
 						onClick={ uploadImages }
 					>
-						{ __( 'Upload' ) }
+						{ _x( 'Upload', 'verb' ) }
 					</Button>
 				) }
 			</div>